The Euros is here and the excitement and anticipation is palpable. But while the players are preparing to vie for attention on the pitch, for many brands the battle has already begun - hoping to capitalise on the enormous audience and interest that the tournament commands.

In the build up to EURO 2024, LG tasked us with partnering them with a number of high-profile footballers to launch the new LG OLED evo through a social-first content series.

Ten Toes is delighted to announce the appointment of Maddie Coutts as the agency’s new Business Growth Director.

Last weekend marked the start of what is set up to be another exciting and drama-filled Formula 1 campaign. 

Aidan and Chloe join at a hugely exciting time as we continue to expand our work and relationships with leading organisations in sports.

We’re delighted to have seen our efforts over the past year recognised by being shortlisted for two awards at the Sport Industry Awards 2024.

It’s been just over a week since Six Nations: Full Contact – rugby’s foray into the behind-the-scenes documentary format that’s boosted the popularity of Formula 1, tennis and golf in recent years – debuted on Netflix.

We’re thrilled to welcome leading tennis player Ons Jabeur to Ten Toes. The Tunisian, who is currently the world’s sixth-ranked female player and a two-time Wimbledon finalist, joins Ten Toes’ roster of talent ahead of the upcoming Abu Dhabi Open.

With 2.7 billion people worldwide using WhatApp every month, the platform has long been one of the easiest and best ways to communicate with friends, family and colleagues.

By Tom Biggs, Lead Consultant

Branded content offers an opportunity to drive value for all parties involved. That includes the host of the branded content, the partner brand and the audience who will be served said content.

By Fi McCrindle, Account Director

Women’s football is at a turning point. We had a look at some of the key trends across social media.

We are excited to announce the launch of a new content series, Wingin’ It, with KFC.

We are delighted to announce we has been selected to support England Rugby with management of its social media channels and community.

The Rugby World Cup 2023 is a tournament ready to deliver, but more importantly, it is an opportunity to grow the game… Let’s not miss the target.

By Oli Avent, Senior Account Manager

I am Sam, Partnerships Director at Ten Toes.

I have spent the last 13 years working in the sports industry with some of the biggest brands and clubs in the world. For me, the most exciting thing about this space is helping brands connect with fans through meaningful partnerships.

There’s no doubt that the 2023 FIFA Women’s World Cup was the biggest and best ever.

It was the first edition of the tournament to be played with…